Window & Siding AI Chatbot
Book a demo

AI Chatbot for Window& Siding Contractors

Turn the visitors you already pay for into booked in-home estimates. Ellen answers every window, siding and door question, day or night. She sends your booking link, so no inquiry goes to the next company.

Book a demo

Benefits of a window and siding AI chatbot.

Ellen handles the first conversation and hands every lead to your team, so better-sorted requests mean better estimates.

Book a demo

  • Answers when your showroom is closed.

    Homeowners shop in the evening. Every visitor gets a reply and your booking link.

  • Sorted before the visit.

    Each request is labeled windows, siding or door, with the count, the age of the home and the timing.

  • Your team stays in charge.

    Every lead goes to your team by text and email, so your office and salespeople take it from there. Ellen supports them, she doesn’t replace them.

  • Fewer wasted trips.

    One-window repairs, out-of-area addresses and work you don’t do get a polite reply instead of a booking link. You set these in your dashboard.

  • Better appointments.

    When Ellen asks whether everyone who decides will be home, more visits can end with a real decision.

  • Better return on your ad money.

    When more of the inquiries you already pay for become in-home estimates with real projects, your Google Ads and SEO budget goes further.

Every question Ellen answers.

The questions homeowners ask on your website, answered in your words. Prices come only from the ranges you add, and anything else goes to your team.

  • How much per window?
  • Full replacement or an insert?
  • Do you do siding as well?
  • Can you replace my front door?
  • Do you offer financing?
  • What’s the warranty?
  • Do you service my area?
  • Vinyl, fiber cement or wood siding?
  • What happens at the estimate?
  • Can someone come out Saturday?
  • How long does the install take?
  • Do you handle HOA approvals?
  • How soon can you start?
  • Can I talk to a person?
  • Can I ask after hours?
  • Will new windows cut my energy bill?

Your estimator knows the project before they arrive.

You choose which projects you take, which areas you serve and what happens next, in your dashboard instructions. Ellen gathers the details and hands every lead to your team. She supports your office, she doesn’t replace it.

Book a demo

The homeowner says

“My windows are drafty”

“We need to replace about 12 windows.” “The old sliders leak air all winter.”

Ellen asks the questions your estimator would ask, so the request arrives already qualified.

A contact form

What your team gets

A name, a number and one line.

Still unknown

  • How many windows
  • Age of the home
  • Current window type
  • Timing
  • Address and service area

So your office calls back to ask.

Ellen, the chatbot

What your team gets

Project
12 windows, replacement
Home
Built 1978, aluminum sliders
Why
Drafts and high energy bills
Service area
Checked, in area
Sent to your team byTextEmail

What Ellen captures

  • How many windows
  • Age of the home
  • Current window type
  • Timing
  • Address and service area

Live on your site in four steps.

Here is what happens from the moment Ellen is on your website.

  1. 1

    Paste one snippet on your website

    Add a single line of code to your site. No developer, no new site, no redesign.

    • 1 line of code
    • 5 minute setup
    • Works on any website
    Paste before the closing body tag
    <script src="https://cdn.windowsiding-ai.example/widget.js" defer></script>
<script>
  WindowSidingAI.init({
    accountId: "your-account-id"
  });
</script>
  2. 2

    Ellen engages every visitor

    She greets homeowners, answers window, siding and door questions and keeps them talking while your crews are on jobs.

    • Answers every project question
    • Speaks in your company’s voice
    • Fully customizable
  3. 3

    She captures what your estimator needs

    The project, the age of the home, the timing, whether they own it and how to reach them, all in conversation.

    • No forms. No friction.
    • Project type and timing
    • Address, home age and ownership

    Dana Brooks

    Today, 6:42 PM

    Windows + sidingNew
    Project
    12 windows and siding
    Home
    Built 1978
    Timing
    Before winter
    Address
    418 Alder Court
    Owner
    Yes
    Mobile
    (612) 555-0132
    Email
    dana.brooks@example.com
  4. 4

    The lead goes straight to your team

    A text and an email with the lead details, and the lead is created in your CRM with the full transcript.

    • Text alert
    • Email alert
    • CRM updated
    Email to the team

    New qualified lead: Dana Brooks

    12 windows and siding, 418 Alder Court, (612) 555-0132

    Text message to Marcus

    New qualified lead: Dana Brooks, 12 windows and siding. 418 Alder Court. (612) 555-0132.

    Lead created in your CRM with the full transcript
Painted wood siding with white-trimmed windows

You paid up to $188 for that 9 p.m. window inquiry. If nobody answers, they’ll book another company.

Ellen answers tonight and sends your booking link.

Book a demo
Cost of one Google Ads inquiry for window installation
$57-$188
Cost of one Google Ads inquiry for siding
$76-$475
Average vinyl window replacement project
$22,073

Built for how window and siding contractors win jobs.

Every feature exists to book more in-home estimates and waste less of your time.

Engage every visitor

No revenue walks away.

Ellen

Sunday, 9:47 PM. Office closed.

Do you replace windows and siding together?

Yes, we do both. Which sides of the house need work, and about how many windows?

All sides need siding, and about 12 windows.

Got it. What's your address, and about how old is the house?

Estimate keptAnswered in seconds, so this homeowner never called the next contractor.

  • Answers at 9 PM when a window won't close

    A homeowner with a broken or drafty window books with whoever replies first. Ellen replies in seconds, so that estimate doesn't go to a competitor.

  • Answers the questions that stall an estimate

    Price ranges, vinyl vs fiber cement, energy savings, warranty and financing, from pages you approve. Homeowners leave sure, not wondering.

  • Sounds like your company

    Your name, your voice and your face on the chat. More homeowners trust it and say yes to an estimate.

Capture every lead

Waste less time. Go into every estimate prepared.

Dana Brooks

Qualified before you drive out

Ready to quote
  • Project12 windows and siding
  • HomeBuilt 1978
  • TimingBefore winter
  • Address418 Alder Court
  • Mobile(612) 555-0132
  • Emaildana.brooks@example.com

In-home estimate bookedThursday, 10:30 AM. Confirmation texted.

  • Qualifies before you drive out

    Windows or siding, how many, home age, timing, ownership, address and service area. You skip tire kickers and know the size of the job first.

  • Books the in-home estimate

    Open slots from each estimator's calendar, confirmed by text. A booked estimate is the step closest to a signed job.

  • Turns visitors into contacts

    Name, mobile and email arrive during the chat, so every interested homeowner becomes a lead you can follow up.

Handle every job

Turn every lead into booked revenue.

  • New chat on your website: Hail broke three windows and dented our siding. Insurance is involved. Rule: Storm damage. Sent to Luis, Storm claims.
  • New chat on your website: We want quotes on 12 windows and new siding before winter. Rule: Full replacement. Sent to Dale, Sales.
  • New chat on your website: Can you repair one cracked window pane this week? Rule: Small repair. Sent to Jenna, Office.

  • Alerts your team in seconds

    A text and an email with the full transcript land the moment a lead qualifies, so follow-up starts while the homeowner is still interested.

  • Sends each lead to the right person

    Matched by project type, area and who is free. Storm claims go to your storm estimator, full replacements to your sales lead, so every lead reaches the person who can close it.

  • Shows which leads become signed jobs

    See which pages, searches and ads bring booked estimates, then put your budget where the jobs are.

After a storm, the first company to answer often gets the job.

If a homeowner mentions hail, wind or storm damage, Ellen asks what was damaged, whether water is getting in, and whether an insurance claim is open. She puts that in the lead summary you get by text and email, and sends your booking link so they can pick the earliest open time. She doesn’t give advice about claims or promise coverage.

Book a demo

What Ellen captures

  • What was damaged
  • Water getting in
  • Insurance claim open
  • Property address
  • Contact details
  • Booking link sent

Many homeowners with one damaged window or a patch of siding will want the rest of the house done too.

Make Ellen your own.

Give your assistant its own name, photo and brand color. Write the context and the rules in your dashboard, and Ellen follows them in every conversation. Anything she shouldn’t answer goes straight to your team.

Configuration

General

Brand color
Assistant persona

Choose a preset avatar or upload a custom image.

See which ads and searches bring in real window and siding projects.

Ellen works with GA4 and Zapier, so you can see what your ad and search budget brings in.

Book a demo

  • See which ads and searches bring jobs.

    With GA4, you see how visitors from paid ads and search turn into chats and leads, so you spend where it works.

  • Send lead details where they’re needed.

    With Zapier, the project, timing and financing interest go to your follow-up emails, spreadsheets or team alerts.

  • Decide with what homeowners ask.

    Your chats show which projects and areas come up each season, so you know what to advertise and say on your site.

Graphics are illustrations, not real data.

Works with your CRM and your website.

Qualified leads go into the sales and scheduling software your team already uses, and the chatbot goes live on any website in about 5 minutes.

CRM

  • Jobber
  • Housecall Pro
  • ServiceTitan

CMS / Website Builder

  • WordPress
  • Webflow
  • Wix
  • Squarespace
  • Next.js
  • GoDaddy
  • Joomla
  • Drupal

Plan your business around what homeowners ask.

One dashboard shows your lead flow and what homeowners ask about, so you can staff, market and price with real numbers.

Book a demo

Dashboard

Number of Contacts

38

Number of contacts collected with contact info

Total Conversations

212

Total number of conversations with Harlan Exteriors

Messages Sent

2,904

Total messages sent between homeowners and Ellen

Time Saved

5,227

Total amount of time saved in minutes

Contact History

04812JulAugSepOctJul: 6 contactsAug: 9 contactsSep: 11 contactsOct: 12 contacts

Contact Conversion

Conversations without contact info: 174 of 212Contacts: 38 of 212 conversations18%
ContactsConversations

Conversation History

020406080JulAugSepOctJul: 41 conversationsAug: 58 conversationsSep: 62 conversationsOct: 51 conversations

Leads by Page

Which pages on your website start the chats that become leads

  • /replacement-windows15
  • /vinyl-siding10
  • /entry-doors7
  • /financing6

Sample data for a fictional company, with invented homeowners.

What you can decide with it

  • Who to staff, and when

    46% of chats arrive after 6 PM. Open evening estimate slots so shoppers can book while they’re researching.

  • What to advertise

    Window questions are 40% of chats. Put ad budget behind the projects homeowners ask about most.

  • What to put on your financing page

    34 homeowners asked what a window costs. Explain what affects the price and your financing so they stop guessing.

  • Which pages to build next

    /replacement-windows brought 15 leads. Write more pages like it for the projects you want.

What slow follow-up costs you.

Window and siding jobs are big, so a small change adds up. Put in your own numbers. We do the math.

Website chats, forms and calls from homeowners

Starts at the typical value for the project type, or use your own

$
What type of project?

A full vinyl window replacement project. Sets a starting job value.

Revenue you lose every month

$39,730

About 1.8 paid jobs lost

Over a year: $476,780

Book a demo

Example math: 30% of inquiries get a slow reply or none, and 10% of those would have booked. A planning tool, not a promise. Revenue is not profit.

Flat monthly price. Cancel anytime.

Sample pricing, based on qualified leads captured each month, not conversations. A lead is a visitor who shares their contact info. No setup charge.

  • Solo

    $99a month

    For 1 to 3 sales reps

    • Website chat
    • Unlimited conversations
    • Up to 25 leads a month
    • In-home estimate booking
    • Lead alerts by text and email
    Book a demo

  • Team

    $150a month

    For 4 to 20 sales reps

    • Everything in Solo
    • Up to 75 leads a month
    • Booking on each rep’s calendar
    • CRM sync and instant lead handoff
    • Reports from chat to booked estimate
    • Google Analytics 4 and Zapier connections
    Book a demo

  • Fleet

    Custom

    For 20 sales reps and up

    • Everything in Team
    • Multiple locations
    • Custom reports
    • Dedicated customer success manager
    • White glove onboarding
    Book a demo

Questions and answers

Will it tell homeowners a price per window?

Only if you add prices to your instructions in the dashboard. Otherwise, it explains what affects the price and offers to book a free in-home estimate.

We sell windows, siding and doors. Will it mix them up?

No. It asks which project they have in mind first, then asks the right questions for that project, based on your instructions.

Can it check that both homeowners will be there?

Yes. Add that question to your instructions in the dashboard, and the answer shows up in the lead summary.

Will it work with our scheduling and sales software?

Homeowners book through your own scheduling link (Google Calendar, Outlook or Calendly), so your open times stay where they are. Each lead comes to you by text and email, and it can go into your sales software through Zapier or a webhook. Use Leap or another system? We can connect it.

We already have a tool that shows homeowners what new windows would look like.

Keep it. That tool shows the house. Ellen gets the estimate booked. They work fine together.

What does it say about financing and warranties?

Only the options and warranty details you add, in your words. If someone is interested in financing, it notes that in the lead summary. Anything it can’t answer goes to your team.

What about people outside our area, or small jobs?

You list the areas you serve and your smallest job in your dashboard instructions. One-window repairs and out-of-area homes get a friendly reply and no booking link.

Does it answer our phones or customer texts?

No. It only works as a chatbot on your website. Your office team still handles the phones.

Will this replace my salespeople or office staff?

No. It handles website questions and helps people book estimates so your team can focus on phones, visits and closing. It’s extra coverage on your site, not a replacement for your team.

Does it help with my Local Services Ads?

Local Services Ads calls and messages go through Google, not your website, so Ellen doesn’t answer those. She helps with everyone who lands on your website: from Google Ads, search, your Google Business Profile, or people who look you up after seeing an ad, a truck or a yard sign. That’s the part of your marketing budget she works on.

Is the calculator a promise?

No. It’s a way to run your own numbers. The starting numbers are examples, and the change in booked jobs is your own guess. We’ll only share real results once we have them from real customers, with permission.

How many chats turn into leads?

Between 33% and 50% of chats that start turn into a lead sent to your team.

What does it cost?

We go over pricing on the demo.

How long does setup take, and do I need a web developer?

About 5 minutes to go live. You add your details in the dashboard, add your booking link, and paste one short script on your site. It works on WordPress, Wix, Squarespace, Webflow, custom sites and more.

Can I see which ads and searches bring in leads?

Yes. With our GA4 integration, you can see how visitors from your paid ads and from search turn into chats and leads. With our Zapier integration, each lead’s details can go to the other tools you use for follow-up emails, spreadsheets or team alerts, and help you decide where to spend.

Installer fitting a replacement window frame with a drill

See how it would help your customers.

We’ll show you the chatbot on your own website and how Ellen handles real situations, then go over pricing.